Privacy Policy
Eleven E Cricket Inc. (“we”, “us”, “our”) operates the Area 11 website and related services at area11.ca, including email and SMS marketing. This Policy explains what we collect, why we collect it, how we use it, and your choices.
Information We Collect
- Order & account data: name, email, phone, billing/shipping address, order details.
- Marketing preferences: email/SMS opt-in status, timestamps, source of consent.
- Usage data: pages visited, device/browser info, approximate location, cookies or similar tech.
How We Use Information
- To process orders, provide support, and operate our site/store.
- To send email and SMS communications (where permitted) about orders, updates, and promotions.
- To improve our products, prevent fraud, and comply with legal obligations.
Lawful Basis & Consent
We rely on your consent (e.g., newsletter/SMS opt-in), performance of a contract (fulfilling orders), and our legitimate interests (site security, analytics). You may withdraw email/SMS consent at any time (see “Your Choices”).
Sharing
We share data with service providers (e.g., Shopify, payments, email/SMS platforms) to operate our business. We don’t sell personal information. Providers are bound by confidentiality and only process data per our instructions.
International Transfers
Your data may be stored/processed outside your province or country (e.g., in the U.S.). We take appropriate safeguards and contractual protections.
Retention
We keep data only as long as needed for the purposes above and as required by law (e.g., tax/record-keeping). Marketing consent records may be retained to honor opt-out requests.
Your Choices
- Email: click “Unsubscribe” in any marketing email.
- SMS: reply STOP to cancel; HELP for help (see SMS Terms).
- Cookies/analytics: adjust browser settings or use provided preference tools where available.
- Access/Update/Delete: email support@area11.ca to request access, correction, or deletion of your information.
Security
We use administrative, technical, and physical safeguards appropriate to the sensitivity of the information.
Children
Our services are intended for individuals aged 18+ (or the age of majority in your region).